Talk Fusion was born after a house tour by its founder, Bob Reina, during which he attempted to email video content to his family and the service provider did not allow it. This served as the “light bulb” moment and he immediately called an IT expert friend of his to develop the idea. Much to their fortune, this idea and its subsequent business, not only were great, but they came about at the right time to spell success; it experienced swift growth because of the fail safe formula of encountering a problem and finding its solution better than the rest.
At first, customer attraction came by way of Reina’s previous experience. In the world of network marketing, it is common and well advised to speak to people one already knows and have a business relationship with. Specifically, speak to them about business in terms of the potential benefits. This was the very strategy Bob applied, coupled with spreading the word to everyone else he knew, whether these were individuals involved in the network marketing industry or not.
The company has developed a number of products that have focused on providing pure results with a humanistic touch; Bob is passionate about helping others and believes in giving back. The marketing strategy is based on direct selling, another area in which Reina is well versed. So much so, that Talk Fusion’s products have reached more than 140 countries.
As for the future of Talk Fusion, it looks bright. As an innovative company and one in constant evolution, it remains on top of all the changes that happen in the world. It is a leader and trendsetter in its industry and it is currently working on an educational platform called Talk Fusion University. Its goal is to provide associates the knowledge they need to elevate their business and procure further success.
Bob Reina is a graduate of the University of South Florida and a former police officer who graduated at the top of his police academy class. He worked as a part-time direct selling associate, an industry which helped him obtain two decades of experience he greatly benefited from. Experience has taught him that success requires commitment over many years. Learn more: https://twitter.com/bobreina
His days start at 5:30 a.m. when he checks his emails and arranges the day’s activities. He arrives at the office by 8:30 to find a team already working toward the next big idea that will contribute to the continued realization of the company’s vision. His own schedule is full from the beginning of the day until the very end, sometimes later than that. He makes it a point to never slow down because of the importance of leading by example.